Custom events overview

This feature is part of our Boost tier. It will be available to you on your free trial - if you're already our customer then message us and we'll activate it for you so you can try it.

A feature we offer is being able to track users' actions and having this activity influence Product Fruits behavior. We call this functionality custom events. 

Use cases

Custom events can be used to track user progress through your application based on what they click. This information can then be used to create Product Fruits content that follows a user's natural onboarding path, or can be used to direct users where you'd like them to go. You can observe areas that do not get enough attention with custom events, then create an onboarding flow to facilitate a user's journey through your application. 

Create a custom event group

Events are organized by groups in Product Fruits administration. The groups are solely used to organize your custom events, and the individual events can be seen in the editor, as well as in our events tracking analytics. 

First, navigate to the Guide users section of Product Fruits and select "Custom Events." Here, you can create your first custom events group by clicking + Create event group and adding a title. 

The custom events page of the Product Fruits administration showing where to create a custom event group

Next, you will need to open the editor and decide which selectors to add custom events to. This is done the same way as with tours and hints, start by clicking + Add first event and determining a selector. After creating the first event, we recommend changing the event name to something more relevant, for your organization: 

The Product Fruits Editor showing how to elect and name a custom event

Finish by saving and activating this event, and you're ready to go! 

Additional settings

If you have analytics integrations set up, you can have these custom events analytics forwarded to those integrations by enabling this toggle in the event group settings. 

A custom event in the Product Fruits administration highlighting the setting to forward events in analytics integrations

Events tracking

Once events are created and activated, you can monitor their activity in the Product Fruits analytics section (Analyze icon).

The events aggregation graph shown in the Analyze screen of the Product Fruits administration

Events do not need to be attached to a tour or hint group to be tracked, nor does an event need to be created inside of an event group.
You can also send these events via JavaScript API

Using custom events with content

Do you notice that some events are not being triggered? Maybe your users haven't found this part of your application yet, and you'd like facilitate their exploration. This can be done using custom events to launch an onboarding flow.

In this example we recognize that the user has made significant progress in your application by viewing several tours, but may have missed an important feature, where these events take place:

An example of launching a tour if a custom event hasnt happened yet

By adding the rule that this event hasn't happened yet, you can trigger a tour to nudge the user to explore features that they have been missing until now. 

An example of a tour highlighting underused features

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