Features overview

Here is some general advice as to what each tool in Product Fruits can best be used for as well as some good principles to keep in mind. Articles that cover particular tools in more detail are linked throughout.

The Welcome Tour

I want users to understand the value of our product immediately

Use Welcome Tours to welcome new users & introduce your product, summarize your unique selling propositions, and EXCITE them!

• Add videos via YouTube or Vimeo
• Share testimonials
• Deliver a call to action
• Use 2-4 cards maximum!

Feature Tours

I need to explain to users how to use our product

Build step-by-step tours for the most important parts of your app.

• Add a tour for each logical section or important feature of your product
• Direct users between application URLs to highlight useful pages

Hints (Tooltips)

I need to show users information about our product features

Use Hints to explain product features to your users. Tours are seen once, while hints are permanent.

• Add descriptions, links, animated gifs, and videos
• Launch tours or surveys
• Add as many hints as you need

Checklists

Our users are not sure which steps they should take during onboarding

Create an onboarding checklist that includes the steps you want users to take:
1. Take these tours
2. See this video
3. Read this article
4. etc.

• Provide instant gratification to create motivation for completing the remaining items
• Identify high-value customers that completed all onboarding steps as well as those who might need assistance
• Tailor checklists to specific segments or personas

In-app Announcements

We need to communicate product news, release notes, webinars, etc. to our users

Users don't read newsletters; you want to communicate with them when they are using your product.

• Notify users about new features and updates in your application’s newsfeed
• Invite users to webinars
• Target announcements to specific personas (beta testers, trialists, admins, etc.)

Ask users exactly what you want to know and apply this knowledge to your application

Surveys can be implemented to receive users' opinions and ideas, receive feedback, and conduct market research

• Enhance the user experience using their own opinions
• Receive new ideas for product improvement
• Add branching to avoid irrelevant questions and improve engagement

The Life Ring Button (Help Center)

Our users aren't sure where to find information, send feedback, or communicate with us

Use our Life Ring as a single point of contact for anything your user needs.

• Allow users to replay tours
• Add your demo schedule
• Add knowledge base articles
• Add chat, newsfeed, and feedback tabs

Feedback Widget

Receive suggestions and feedback directly from your users

With our feedback widget, users can communicate and report ideas or bugs.

• Use our dedicated launcher or add it to the Lifering button
• Users can express their thoughts and opinions
• See the results in the Product Fruits administration or send them to your Customer Relationship Manager

Custom Events

Track where your users are or are not spending their time, and launch content on a delay

With this tool, you can select different elements on different pages of your application and track your users interactions with them. 

• Easiest placed in the editor, these custom events can also be sent programmatically via our front end API or a REST Resource
• Analyze your users interactions with these hotspots that you've placed in the analytics section of your workspace.
• Whether or not a user has performed a certain custom event or not can be used to checkoff check list items, launch content, and more.

Knowledge Base

We need an intelligent repository of articles

Let users access your knowledge base articles directly from the Life Ring Button or a Hint icon!

• Powerful WYSIWYG (What You See Is What You Get) editor helps you create any content
• Make your support content easily accessible anywhere in your app or on the web.

Where to go next?

Our case studies and article about our client Twigsee's implementation provide some practical examples of what's discussed above.